Samsung (SSNGY.OB) has become the biggest mobile phone seller in the world displacing Nokia (NOK) as the No.1 player in the global market. Samsung has also established itself as the leader in smartphone shipments selling a large number of smartphone models covering almost all price points.The company is the only vertically integrated producer of smartphones […]

Right Marketing & Correct Positing of Products – Key to Great Business When it comes to products or services, the first thing which drives the sales is marketing or the positioning of products and services. The only thing certain ¬†about market¬†is its uncertainty, the complex nature which consists of consumers at the bottom, influencers who […]