Online Advertisement Online advertisement is process or medium of marketing and promotion of products services performed over the net. Some of the common types include but are not limited to search engine results page, online classified, social network, e-mail spam, banners, blogs and many more. Advantage of Internet Advertising One of the most important benefits […]

With the rise in disposable income and changing lifestyle of individuals, demand for proper healthcare facilities has increased drastically thus a lot of scope of development and growth can be seen in the industry. Need of proper infrastructure in the healthcare industry has been one of the major pre-requisite and thus the amount of investment […]

Tech Budget of 2013 & its Impact on the Midsized IT Firms The year 2013 brings in a sign of worry for the Indian midsized IT firms. After a year of fast growth which was better than the large cap companies, India’s medium-sized software services exporters are looking at a tougher, slower year ahead. The […]

Cognizant Cognizant is a leading provider of information technology, consulting, and business process outsourcing services, dedicated to helping the world’s leading companies build stronger businesses. History Originally founded as an in-house technology unit of Dun & Bradstreet Founded in the year 1994 Started serving external clients in 1996 IPO launched in 1998. Company Information Headquartered […]

Obama’s Anti-outsourcing Policy Barack Obama’s anti-outsourcing ads have helped him in being re-elected as US President. Over the past few months the US president has released waves of advertisements against his Republican rival, Mitt Romney. These have claimed “Romney outsourced call center jobs to India” and was a “pioneer in outsourcing”. President Barack Obama has said that […]

Overpopulation and Increased Lifespan This current day situation is taking an increasing toll on people graduating from colleges in the West. There are enough statistics to show that the recent graduates are bearing the brunt of the current economic slowdown. Unemployment is much higher for the younger age groups and wages are much lower. Many […]