Apple,Google,Microsoft and Amazon which earlier used to compete in separate technology segments are now competing head to head with each other in Smartphones,Digital Ebooks,SAAS,Music Players etc. You can see the technology consolidation around these 5-10 major technology behemoths which are now straddling large parts of the the technology spectrum. Cisco , HP and IBM are competing in the networking ,server and storage markets while the four mentioned above are colliding head to head in the consumer technology space.It will be interesting to see them compete and collaborate (Yahoo and MSFT) with each other. We might ultimately see only 10 big companies with smaller ones like Juniper,Yahoo,RIMM and others get absorbed by these technology giants. With their huge cash warchests and large free cash flows you should see an increasing amount of M&A in technology

Google to sell digital books in June or July: WSJ

Google I said it will start selling digital books in late June or July, heralding a three-way battle with Amazon and Apple , The Wall Street Journal reported Tuesday in its online edition. The plan was announced at a conference hosted by the Book Industry Study Group in New York, the newspaper said. Google hopes to distinguish itself from competitors by allowing users to access books from a wider range of sites using multiple devices, according to the Journal